24 September 2010

Selling Bicycles With Johnny Loco

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Dutch brand Johnny Loco seem to understand that tech-geek advertising for their products won't attract a mainstream clientele - the clientele that is the most lucrative, by the way. Their cheeky, picante and not a little bizarre marketing in these photos show that they understand how to create awareness around their brand and the are clearly aiming for Citizen Cyclists with their angle.
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