15 September 2011

Bicycle Care Station by Statoil

Statoil's Bicycle Care
Photo: Mads Odgaard
Norway's Statoil is a major oil company in Scandinavia and they have many petrol stations in Denmark. My friend Mads took these photos of a Statoil station in Copenhagen that has clearly accepted - dare one say embraced - the bicycle culture here in the City of Cyclists.

In no uncertain terms Statoil has reserved space for cyclists to fix, tune-up or pump their bicycles at this Bicycle Care station.

The sign, above, reads:

"Dear Cyclist,
You can care for your bicycle here. You can pump and wash your bicycle and, inside the shop, you're welcome to borrow a free bicycle care kit with oil, tire levers, allen keys, etc. 
Enjoy.
Statoil"

I simply don't know how to make that text any nicer.

Statoil's Bicycle Care
Photo: Mads Odgaard
In the centre of the bicycle pictogram is a rack that folds down so you can hang your bicycle on it while repairing, caring, whatever. An air hose is on the right and, on the left, a dispenser with paper towels and plastic gloves.
Statoil's Bicycle Care
Photo: Mads Odgaard
Here's the view of the station. The bicycle symbol is prominent and quite splendid.

That's all it takes. That section of wall was unused but now it is useful. A modest investment and, in a flash, this station is bicycle friendly. If the Citizen Cyclist also drops a few coins in the shop, that's good for business, too, but the important thing is symbolism. Especially near the centre of Copenhagen where bicycles outnumber cars.

17 comments:

GoingGoingBIke said...

Nice. I remember the days of using the air pump in my gas station (petrol station in UK) to put air in my tyres. Sadly they don't have those air pumps anymore.

There is the more recent innovation of the Bike Fixation vending machine in the States

Paul Martin said...

In Australia the area would have to be highlighted with fluorescent paint & a barrier... you know... for our own 'safety'. :(

kfg said...

"If the Citizen Cyclist also drops a few coins in the shop . . ."

. . . where they sell cycle fuel. There is a method to this symbolism.

I have been known, when purchasing such items at an auto filling station, to let them know I am a cyclist; and buying fuel from them. Perhaps some day they will start to figure out that I am market, not enemy.

Kenneth said...

too right Paul Martin. Antiskid flooring, hard hat required, safety glasses and ear plugs just in case. And a stack of signs telling you what risk you are taking on by doing it.

Clarence said...

i also read david hembrow's blog daily. between the two of you, i see so many reasons to get out of amerika(yes, the 'k' is deliberate) alas, extreme poverty (even if self-inflicted) prevents my crossing of the oceanic barrier. anyways, keep up the good work.

clarence

Matzke said...

Might I ask where in Copenhagen this is? I've recently moved here to study for the semester, and was unable to bring my tools.

Michael S said...

That's what I would call a change of mind. Is this an idea by the petrol stations owner or the Statoil company?

Sirius7dk said...

I read about this initiative on this Danish website earlier and it gives the locations, and have a quote from the marketing manager of Statoil, and he says that they got a request from one of the local citizen groups in Copenhagen to make such a space available at their stations and that they liked the idea.

Rasmus Jensen

Edward said...

Paul, I'm not sure they'd even allow it in Australia for health and safety reasons. You're not allowed to ride a bicycle through a McDonalds drive-through so I doubt this would be allowed.

Green Idea Factory said...

Ha ha! "Bicycle friendly petrol station" on Copenhagenize? Now I've seen it all. You'll be laughing your air hoses off once they start offering low-priced Statoil-branded helmets as a service to their cycling customers. See next month's Statoil customer newsletter profile of this station's offer. The Citizen Drivers will feel good about themselves.

rawillis3 said...

assuming you are supposed to hang the bike on the rack to do the repair, the image of the bike ought to face the other direction, so the drivetrain is facing out

Green Idea Factory said...

@rawillis3: In reality the bike pictogram is pointed to the right, and the text is in reverse in order to show up correctly in one's rearview mirror in their car (like with an ambulance in some places.)

Mikael or one of his assistants reversed the negative on purpose or by mistake.

Peter said...

@Matzke

Article in Danish with addresses of the 5 Statoil "Bicycle Care Stations"

http://fpn.dk/liv/article2548166.ece

Statoils cykelplejepladser
De fem udvalgte stationer med cykelplejepladser:
Sydhavns Plads 10, 2450 København SV
Valby Langgade 119, 2500 Valby
H.C. Ørstedsvej 25-27, 1879 Frederiksberg C
Godthåbsvej 144, 2000 Frederiksberg C
Kongevejen 205, 2830 Virum

Ryan said...

There is a gas station not far from me that has air which is free for cyclists (motorists pay around $1). You just have to go in and ask to have it turned on.

behoovingmoving said...

Am wondering though if they cater for both schrader and presta valves?

Jimm Pratt said...

@Green Idea Factory - i'm guessing that was sarcasm! :P

Chrystlle said...

Hey Rasmus! Thanks for sharing that information. Now that's what you call customer service. They actually listened to their feedbacks. Hopefully, more and more establishments will follow their example and be kind enough to allot some space for bicycles owners like us.