27 April 2012

Cool Bike to Work Film from Hungary

The Hungarians do it again. New advert for Bike to Workk campaign. As we've said before, the Hungarians are world champions in promoting cycling positively - check out this previous article about it.

The message on this new one is, quite simply:

"You can cure your lack of exercise. Bike to Work!"

Cool style. Go, Hungary!

Thanks to Aron at Hungarian Cycle Chic for the link.


Anonymous said...

How about this one http://youtu.be/sjl_LJG39nI

Janos Laszlo said...

Thanks for the publishing and praise, Mikael. In the bike to work, we have different message in all the campaign (2 times in a year), and new creative as well, including video spots. Here you can see more: http://www.youtube.com/kerekparosklub