Showing posts with label costume. Show all posts
Showing posts with label costume. Show all posts

29 March 2010

Bicycle Customer Service via YouTube

My friends down at Larry vs Harry had a little problem. The good news is that sales are booming and that includes online sales. They're shipping off bikes to far-flung destinations on a daily basis.

The tricky bit is that two-wheeled cargo bikes like the Bullitt are quite normal in Denmark and the Netherlands but still a bit exotic elsewhere, because they have parts that don't resemble parts on other bikes. Larry vs Harry discovered that they were getting loads of emails and telephone calls from customers who had questions about how to assemble certain parts of the bicycles.

Contact with happy customers is a joy for any business, whether it's bicycles or buttplugs, but coaching via telephone and/or email is time-consuming for both parties and there is still the risk that the bicycles may be assembled incorrectly. Can't have that. The solution? Larry vs Harry called up Copenhagenize Consulting to produce three How To films that will guide customers through the process of assembling three of the trickier bits.

The films had to be:
A. Fun to make.
B. Informative.
C. In the spirit of Larry vs Harry. Whatever the hell that means.
D. Far removed from the techgeek world of bicycles.
E. So incredibly funny that only a handful of people will get it. Kind of like watching Monty Python dubbed into German.

I went with a kitsch, home-made 'look and feel' in the sound design and editing and Harry went with... uh... costumes. Match made in heaven. Do you KNOW how hard it is to shoot and edit BADLY? It ain't bloody easy. But we had a laugh.

It's Elvis Schwarzenegger Goes to Hollywood in a Dogme 95 film. Not surprisingly, Copenhagenize Consulting is NOT credited... :-)

The Larry vs Harry Assembly Movie Part One - The Steering Rod

The Larry vs Harry Assembly Movie Part Deux - The Front Fork

The Larry vs Harry Assembly Movie Part Drei, Schatzi - The Steering Arm

30 December 2009

Reindeer are soooo last year


Laura here in Copenhagen spotted this Father Christmas riding a Nihola cargo bike on christmas evening. A fetching red Nihola cargo bike matching his outfit.

10 December 2009

Copenhagenize Rides San Francisco Critical Mass


I'm way behind on so many things. I finally had the chance to edit this little film that I shot in San Francisco in October 2009. By fantastic coincedence, my lecture tour was on the same day as the Halloween Critical Mass bicycle ride.

I took part with some friends, riding my Biomega borrowed from the W Hotel.

I was meant to borrow a Danish Bullitt cargo bike from Erik Zo, who was kind enough to offer it to me, but not knowing where I'd end up in the course of the evening, or with whom and what not, I decided against it. I didn't want to be the man who got the bike stolen. :-) In lieu of borrowing the bike, Erik gave me a lift from the lecture back to my hotel.

The bicyle ride was quite brilliant, I must admit. It was definately more 'in your face' compared to the critical mass I was in in Budapest in September, but it certainly wasn't aggressive at all. The whole Halloween angle, with people dressed up in crazy costumes added to the festival atmosphere.

There were loads of people riding bicycles. Anybody know the number? I haven't been able to find the estimate.

The music in the video is by a friend of mine, Andy, in the UK. Atlum Schema is the name. Check it out at www.atlumschema.co.uk. This song of his seems to fit the video so perfectly.